POSSE
AssessTechniques
A publishing workflow where content is published on an owned site and syndicated to other platforms.
Why it's here
Placed in Assess: 1 article(s) of evidence from 1 source(s), led by product launches, with 1 in the last 30 days. Confidence 24%. Low accumulated evidence, so it defaults conservatively pending more signal.
Evidence (1)
- 3Hacker News·7/28/2026product_launchWhy writers should keep their own website instead of relying on Substack
The article argues that writers should treat Substack as a distribution channel rather than their primary online home. It warns that depending on a platform for hosting, audience, and discoverability creates long-term risk if policies or business terms change. The piece recommends publishing on an owned website first and syndicating content elsewhere using the POSSE approach.