first-party data
AssessTechniques
Data collected directly from users by the company itself.
Why it's here
Placed in Assess: 1 article(s) of evidence from 1 source(s), led by research-stage coverage, with 1 in the last 30 days. Confidence 24%. Low accumulated evidence, so it defaults conservatively pending more signal.
Evidence (1)
- 7Hacker News·9/29/2026researchDraftKings uses AI to target losing gamblers
DraftKings is reported to use machine learning trained on customers’ betting records to identify gamblers likely to keep losing and respond to promotions. The practice raises concerns about behavioral advertising, data collection, and the targeting of vulnerable problem gamblers for profit.